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Decentralised Social Media Platform Lens Protocol Releases Version 2

Lens Protocol, an open-source, blockchain-based social graph designed to revolutionise the social media ecosystem, has launched its second version. As part of the update, support for the ERC-6551 token standard and enhanced external smart contract capabilities known as “Open Actions” have been added.

The new version of Lens primarily introduces a new feature called “Open Actions,” which allows any external smart contract action to be executed via Lens’ content posts. Since the latest version of the platform is compliant with the ERC-6551 token standard, NFTs can now be linked to other assets and used along with application.

Lens Protocol and the case for decentralized social media

Lens was developed as a system that utilises Ethereum’s scaling solution, Polygon. Using smart contracts and NFTs, Lens-based social media platforms may tokenize users’ social data, making their posts, preferences, and networks not only unique to them but also portable between Lens-based social media platforms. Users can maintain complete control over their profiles, online communities, and audiences with Lens.

The protocol relies on a user-controlled, distributed social network that returns access and ownership of data and enables content creators to profit from their efforts. Members of Lens Protocol’s decentralised social network are given the ability to create, manage, and own their content and profiles as represented by NFTs, while all data is stored on Polygon’s low-cost layer 2 scaling solution.

Users who want to set up a profile on Lens need only do so once. Lens’ ultimate goal is to become that interconnected network where information and users are freely shared. In addition, the protocol’s creators are confident that their product will be well received by social media users who value control over their online persona and by regular users and influencers who have been forced to start over each time they switch platforms.