- According to the report, many top exchanges struggled for growth, while KuCoin and its native coin went against the broader market trend.
Cryptocurrency platform, KuCoin, has emerged as a top-three exchange by annual market share growth in TokenInsight’s 2025 Cryptocurrency Exchange Annual Report. According to the report, 2025 was a time when the cryptocurrency exchange industry experienced increased differentiation.
In particular, market share dynamics and the performance of exchange tokens became more reflective of the platforms’ operational capabilities and user trust. Below are the key highlights:
KuCoin Stands Out Among Giants
TokenInsights reports that in 2025, KuCoin’s average market share increased significantly compared to the previous year, putting the platform in the top three worldwide for annual market share growth.
Amidst a tightening competition, KuCoin was one of the few exchanges that was able to achieve consistent positive growth. The report highlights KuCoin’s strong product structure, asset offerings, and global user base as key growth drivers.
KuCoin Tops Spot Market Growth
KuCoin’s strong showing across multiple key indicators demonstrates the effectiveness of its long-term, disciplined approach to platform development amid cyclical market fluctuations. In the spot market, in particular, its robust growth momentum stood out.
TokenInsight data indicates that between January and December 2025, KuCoin surpassed all other major centralized exchanges in terms of spot market share, growing by 5.83% from January to December 2025. This growth was driven by KuCoin’s ongoing investment in spot asset availability, liquidity optimization, and global market coverage, further strengthening its position within the global spot trading landscape.
KCS Performs Goes Against Market Trend to Emerge a Top-Three Gainer
According to TokenInsight’s report, KCS, KuCoin’s native token, had a fairly consistent performance throughout the year and was one of the few platform tokens to generate positive returns. Many exchange tokens dropped in 2025, but KCS went against the trend. It ended up as a top-three exchange token for annual price increase, only behind OKX’s OKB and Binance’s BNB.
KuCoin has stated that user experience, compliance, and security will remain its top priorities. The strategy is aimed at supplying its global user base with digital asset services that are stable, transparent, and of high quality while also promoting the ecosystem’s sustainable growth.